Product Listing Advertising Services

I offer product listing ad management that increases click-throughs and conversions. I handle setup, structure, and optimization across Google Shopping and other marketplaces. Each campaign is designed to reduce wasted spend while scaling profitable product performance.

+(914)418-4020

hello@growthopedia.com

What Is Product Listing Advertising?

Product listing advertising promotes your products directly in Google Shopping and other marketplace search results, showcasing key details like price, image, and brand before users even click. These ads reach shoppers who are already comparing options, making them one of the most effective tools for driving qualified, purchase-ready traffic.

Each campaign relies on accurate product data, optimized feed structure, and strategic bidding to ensure your listings appear for the right searches. With clear visuals and pricing transparency, product listing ads build trust and reduce friction in the buyer journey. Over time, ongoing feed optimization and performance tracking help scale profitable returns while minimizing wasted ad spend.

Well-managed shopping ads blend visibility, precision, and conversion intent—turning product views into consistent, measurable sales.

Ideal Clients for This Service:

Best for eCommerce brands seeking profitable product visibility
Perfect for retailers optimizing Google Shopping performance
Designed for agencies managing multi-store PLA campaigns
Ideal for startups expanding online product reach
Recommended for businesses improving feed accuracy and ROAS

JEN CANNIZZO PRESIDENT OF GROWTHOPEDIA

+1(914)418-4020 hello@growthopedia.com

Schedule a Consultation

Education

🎓Westchester Community College
🎓University at Albany, SUNY

Statistics & Results

of users favor product listing and shopping ads as their preferred format

of consumers click ads when searching for a product

of PPC clicks come from mobile when users engage with product-listing ads

Frequently Asked Questions

How does product listing advertising differ from standard search ads?

Product Listing Ads (PLAs) emphasize visual and data-driven promotion, while standard search ads rely on text and keyword targeting. PLAs display product images, pricing, and brand details directly in Google Shopping and search results—helping users compare before clicking. This pre-qualification creates higher conversion intent and reduces wasted spend. I manage campaigns through structured product feeds instead of keyword lists, aligning ad visibility with real purchase behavior via paid campaign strategy insights.

What are the key components of a high-performing product feed?

A strong product feed depends on clean, complete data and descriptive, keyword-rich titles. I synchronize Merchant Center with your eCommerce platform to correct missing attributes, optimize images, and standardize categorization. Growthopedia validates feed integrity through continuous updates and eCommerce optimization best practices, ensuring each product reaches qualified, ready-to-buy audiences efficiently.

Can product listing ads be used for remarketing?

Yes. Dynamic remarketing retargets users who viewed or abandoned specific products, often with personalized offers or creative variations. I configure product IDs and audience segments in Google Ads to re-engage high-intent shoppers while preventing ad fatigue. This targeted approach improves ROAS by converting existing interest into repeat engagement and purchase completions.

How long does it take to see results from product listing campaigns?

Product listing campaigns typically show measurable traction within 30 to 45 days, allowing Google’s learning phase to stabilize bidding and placement efficiency. Early KPIs include impression share, click-through rate, and cost per sale. I monitor trends through performance dashboards to identify which SKUs deserve higher investment and when campaigns reach profitable scaling thresholds.

How do you measure ROI for product listing advertising?

ROI is measured through conversion value, cost per sale, and overall return on ad spend (ROAS). I analyze product-level profitability, including revenue share and repeat purchase behavior, to determine long-term value. Growthopedia’s structured approach connects campaign optimization with accurate product feed data—ensuring every ad contributes to measurable revenue growth and sustainable scaling.

Client Testimonials

How My Process Works

Step One

Sync

I connect your product feed with Google Merchant Center to ensure accurate listings.

Step Two

Optimize

I refine titles, images, and descriptions to improve visibility and click quality.

Step Three

Scale

I adjust bids and targeting based on performance to drive steady eCommerce sales growth.

Comprehensive PPC Marketing

Manages multi-channel PPC strategies across search, display, and shopping to maximize eCommerce ROI.

Display Advertising

Delivers visually driven campaigns that build brand awareness and retarget interested shoppers.

Paid Search Campaigns

Targets high-intent keywords to drive qualified traffic and increase immediate product sales.

Remarketing Campaigns

Re-engages past visitors with dynamic product ads that boost return on ad spend and conversions.

Social Media Advertising

Promotes products through creative ads across Meta, TikTok, and LinkedIn to increase awareness and reach.

Video Ads

Creates high-impact video campaigns on YouTube and partner networks to showcase your products visually.

Explore product listing ad services that improve visibility, increase conversion rates, and connect your products with high-intent shoppers ready to buy.

Other Paid Advertising Services

Why Work with Me?

Experience That Scales: I’ve worked with organizations of all sizes, from large enterprises managing multimillion-dollar campaigns to small businesses building their first online presence. That range means I understand what moves the needle at every level—strategy, structure, and execution.

Data at the Core: Every recommendation I make is driven by real analytics, not guesswork. I integrate Google Analytics 4, Search Console, and SEMrush data into easy-to-read dashboards that reveal what’s working, what’s not, and how to improve performance fast.

End-to-End SEO Expertise: From technical audits and site migrations to keyword strategy, metadata, UX design, and content creation—I handle every piece needed to help your website rank higher and convert better.

No Agencies. No Middle Layers: You work directly with me. That means clear communication, faster turnarounds, and strategies tailored to your business—not cookie-cutter templates.

Proven Results. Real Growth: I’ve helped enterprise brands clean up complex SEO ecosystems and guided local businesses to dominate their markets. The approach is simple: use data, focus on intent, and create content that converts.

Product Listing Advertising Services